Private Practice in a Pandemic & Beyond: How to Stay Focused, Profitable, & Secure

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Faculty

Lynn Grodzki, LCSW Related seminars and products

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Lynn Grodzki, L.C.S.W., is a psychotherapist, Professional Certified Coach, and internationally-known business coach. Through her writing and workshops, she's helped thousands of therapists build successful, viable private practices. She's the author of two bestselling books for therapists on practice building and the editor of The New Private Practice: Therapist-Coaches Share Stories, Strategies, and Advice, a look into the world of coaching through the eyes of therapists who have become coaches.

Speaker Disclosure:

Financial: Lynn Grodzki maintains a private practice, and she has an employment relationship with CoachU. She receives a speaking honorarium and recording royalties from PESI, Inc. from PESI, Inc. She has no relevant financial relationships with ineligible organizations.

Non-financial: Lynn Grodzki has no relevant non-financial relationships.

Additional Info

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Objectives

1. Review the data within your private practice as a precursor for future decision making. 
2. Assess critical practice issues using a 3-step triage process.  
3. Understand how to recommit, rebrand or reinvest in your practice, based on your future goals.   
4. Spot potential opportunities and how other practitioners are looking at options during this serious time. 

Outline

• Address any existing weaknesses in your practice that the crisis is exacerbating
• Test your business thinking and mindset; don’t allow fears and anxieties to cloud your judgment
• Quickly review the essentials of your practice -- its strengths and weaknesses, assets and liabilities – so you can craft a solid plan for the immediate future
• Use a 3-step process to prioritize immediate worries and know what to do now and what can wait
• Consider the best marketing strategies to help fill your practice if it is slow; even during the pandemic, there are important steps to take
• Know how to deal with overflow and overwhelm if there is more demand for your services than you can handle
• Determine the business path your practice needs to follow to stay viable during chaotic times
• Rely on one of the best 4 business models for times of economic uncertainty
• Recognize that in business, there is often an upside to every downturn. See some of the opportunities that might be beneficial for your work now and over time
• Learn self-care strategies that keep a business owner balanced and resourceful

Target Audience

• Psychologists
• Physicians
• Addiction Counselors
• Counselors
• Social Workers
• Marriage & Family Therapists
• Nurses
• Other Behavioral Health Professionals

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